Tradd runs Principal Podiatry in South East Queensland and Northern New South Wales, and builds SaaS products aimed at Australian health practices. Current projects include TrueBlue Review (a Google review management platform built around AHPRA and ACCC compliance) and Therapy Online Australia (a directory for Australian psychologists and allied health practitioners). He enjoys helping businesses improve their workflows by streamlining repetitive tasks.

Timeline

Launched TrueBlue Review Mar 15, 2026
Review management for Australian health clinics — AHPRA and ACCC compliant by design.
Building Therapy Online Australia Feb 1, 2026
Practitioner directory + podcast flywheel for Australian psychologists and therapists.
Principal Podiatry Nov 1, 2025
Servicing clinics throughout South East Queensland and Northern New South Wales.